Sarah Butler
Founder
Sport Business Connected
Sarah Butler is a passionate PR and Marketing Communications professional, with over 20 years' experience in the sports and lifestyle industry, having worked for both professional sports teams and multi-million-pound corporate companies. Sport Business Connected, a company originally created to support women working within the sports business industry, is now a leading PR consultancy, specialising in sports broadcast, tech, data, teams and clubs, along with global networking events
Sessions
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Protecting Sport's Archive Legacy13-May-2026Broadcast Technology Theatre
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Inside the Global Broadcast: Delivering the World Games at Scale13-May-2026Broadcast Technology Theatre