What Makes a Content Creator?

13 May 2026
Creator Hub Stage
Creator Hub

What does it really take to become a successful content creator today? Is it talent, consistency, a unique perspective – or simply the courage to start?

In this exclusive conversation, adventurer and world-record holder Ash Dykes and wildlife filmmaker and conservationist Cam Whitnall share their personal journeys into the creator economy. From building an audience around authentic storytelling to navigating the pressures of social platforms, they reveal the realities behind growing a loyal and engaged following.

Expect an honest discussion about the challenges, risks and opportunities of life as a creator, and the lessons they’ve learned about turning passion into content that resonates with audiences around the world. 

Chairperson
Olivia Bertolotti
Olivia Bertolotti, Talent Director & Head of Corporates & Events - InterTalent
Speakers
Ash Dykes
Ash Dykes, Explorer & Extreme Athlete
Cam Whitnall
Cam Whitnall, Wildlife Presenter, Photographer & MD - The Big Cat Sanctuary