Inside YouTube: Creator Insights for Standing Out and Scaling Success

13 May 2026
Creator Hub Stage
Creator Hub

During this session we go beyond the buzzwords to unpack what really drives success on the platform today. From understanding audience behaviour and the evolving algorithm to building sustainable formats and revenue streams, this session will offer practical, insider guidance for producers, brands and creators alike.

What makes content travel? How do you turn views into loyal communities? And what common mistakes are holding channels back? Expect actionable hints and tips on discoverability, monetisation, Shorts vs long-form strategy, and how to futureproof your presence in an increasingly competitive creator economy. Whether you’re launching a channel or looking to scale an existing one, this is your chance to learn directly from the source.

Chairperson
Dani Rayner
Dani Rayner, Event Host, Presenter & Digital Creator
Speakers
Rajarshi Lahiri
Rajarshi Lahiri, Head of Content Partnerships - YouTube UK & Ireland
Jessica Dante
Jessica Dante, Founder - Dante Media
Jordan Schwarzenberger
Jordan Schwarzenberger, CEO & Co-Founder - Arcade