Creating a Podcast People Actually Listen To

13 May 2026
Audio Theatre
Audio

With millions of podcasts available across every platform, cutting through the noise has never been harder. So, what separates the podcasts that quietly disappear from those that build loyal, engaged audiences?

This session brings together successful podcasters and industry experts to share the real strategies behind creating a podcast people genuinely want to listen to. From finding your unique angle and developing a compelling format, to growing an audience, building a community and attracting brand partnerships, we’ll explore what it really takes to stand out in an increasingly crowded market.

Packed with practical advice, honest insights and lessons learned along the way, this conversation will give creators the tools and inspiration to turn a good idea into a podcast people come back to week after week.

Chairperson
Emily Wilson
Emily Wilson, Development AP/Podcast Producer
Speakers
Jamie East
Jamie East, Head of Podcasts - DMG Media
Calum Goddard-Mocklow
Calum Goddard-Mocklow, Content Creator & Podcaster
Naomi Channell
Naomi Channell, Podcaster, Producer and Head of Curve Sounds - Curve Media
Charlotte Mason
Charlotte Mason, Head of Production - Insanity