Audio State of the Nation: The Unsung Hero of Production

13 May 2026
Audio Theatre
Audio

Great visuals may grab attention — but it’s audio that creates immersion, emotion and impact. From crystal-clear dialogue and dynamic live mixing to spatial audio and intelligent post-production workflows, sound is fundamental to how audiences experience content. Yet too often, audio is under-prioritised in budgets and production planning. 

In this “state of the nation” session, leading audio engineers, sound designers and post-production specialists explore why investing in audio is critical to production success. What are the biggest technical and creative challenges facing audio teams today? How are innovations such as immersive formats, remote workflows, AI-assisted clean-up and cloud collaboration reshaping the landscape? And how can producers better integrate audio strategy from the outset? 

This seminar will highlight why sound should never be an afterthought — and why protecting and prioritising audio is essential to delivering premium, future-ready content. 

Chairperson
Ben Baldwin
Ben Baldwin, Founder - Chuffed Productions
Speakers
Paul Alexander
Paul Alexander, Head of Sales - CEDAR Audio
Cris Aragón
Cris Aragón, MD - 5A Studios
Jez Spencer AMPS
Jez Spencer AMPS, Dubbing Mixer, Sound Editor & Composer

Sponsored by:

 

CEDAR Audio